Sephora - Los Angeles, CA
2021 - Present
Lead writer for internally produced Instagram and YouTube video content. Work closely with influencers and internal talent to develop video concepts and storytelling. Lead editorial for a social team at Sephora’s annual beauty conference: SEPHORiA.
Deutsch - Los Angeles, CA
2020 - 2021
Served as main writer for Nintendo TV, Bayer TV, social, digital, and OOH, and head writer for Real California Milk social, digital, and OOH. Lead creative projects for Black Majik, an internal black employee resource group.
Cavalry – Chicago, IL
2019 - 2020
Worked on Constellation Brands TV, Social, OOH, and digital including Modelo, Corona Beer, and Kim Crawford Wines.
FCB – Chicago, IL
2017 - 2019
Served as a principal writer on GE and Haier appliances TV, OOH, and Social. Developed pitch work for Botox, Poise, and Korbel, while working on other notable brands like Michelob Ultra, Cottonelle, Renewlife, and Glad.
Chicago Portfolio School
Copywriting – Chicago, IL
2016 – 2017
France Langue
French Language – Paris, FR
2013- 2014
Virginia Commonwealth University
Mass Communications & History - Richmond, VA
2009 - 2013
TV, OLV, radio scriptwriting, social media, creative strategy, content creation, leadership, TV and video hosting, presenting, blogging, storytelling, SEO web copy.